A Pay Per Head service (PPH) is an online service used by local bookies to streamline and simplify their business.
The bookies pay a fee per active customer (per head), which makes it a great alternative financially speaking.
Many local bookies decided to use Pay Per Head services because they want to take their businesses online.
A Pay Per Head service also offers website design and maintenance, backend management, customer support, reporting, risk management and more.
The bookmaker will customize the website and run the business the way it suits him or her, while still having enough time to focus on the growth of the business. With this service the bookie will have a smoother operation without the hassle of the smaller details of running it.
The younger generation of bookies prefer the accessibility of the Internet to having to deal with someone face-to-face or over the phone. You can offer that with a Pay Per Head service.
Another advantage is that customer support is available via many methods and in many languages and the bookie does not have to be the one answering the phone. This flexibility will allow the bookie to provide a better service.
Pay Per Head services are attractive for many bookies, especially to those who are wary of an offshore Sportsbook.
The pay per head websites do not collect any money, they just offer wagering options.
The player will have a wider range of games and bet types available through a Price Per Head service than they would have if they were dealing with a sportsbook directly.
Also keep in mind that all debt payments and payouts are done face-to-face with the bookie. This means that the players don’t have to provide personal financial information online, but it still gives them the benefit of placing bets online.
When using an online service the information will be available at the click of a button, anytime, anywhere. Customer support can be accessed in many languages for those who want additional information.
To sum up, pay per head services attract a wide range of players because of their improved services and accessibility.